KD-55X9300D MY1_4331214962722_Features

Features
4K HDR : the next generation of picture quality

4K HDR : the next generation of picture quality

A High Dynamic Range (HDR)-compatible TV will change the way you look at TV. Combined with 4K Ultra HD resolution, HDR video content delivers exceptional detail, colour and contrast, with a far wider range of brightness than other video formats. The result is the most lifelike picture TVs have ever been able to create, with brilliant highlights and fine detail.

4K Processor X1™: one chip changes everything

4K Processor X1™: one chip changes everything

Our powerful 4K Processor X1™ brings stunning picture quality to whatever you're watching. Every source is intelligently analysed and enhanced to near 4K resolution, from TV broadcasts, Blu-ray Discs, DVDs, or even 4K internet videos. You’ll enjoy incredible 4K images with stunning clarity, more lifelike colours and sparkling contrast.

Slim Backlight Drive™ - Achieving picture and design

Slim Backlight Drive™ - Achieving picture and design

Our unique Slim Backlight Drive delivers astounding image quality from an incredibly slim design.

This TV is recommended by  Netflix

This TV is recommended by Netflix

Get a better streaming experience with a Netflix Recommended TV. A Netflix Recommended TV is chosen for its high performance, cutting edge smart features and easy app access. And also, you can watch Marco Polo in 4K HDR today, with a premium Netflix subscription. Members will be able to enjoy more HDR content in the coming months.

TRILUMINOS™ Display

TRILUMINOS™ Display

Unique to Sony, a TRILUMINOS™ Display enriches your viewing experience with a wider palette of colours and more natural shades and hues. A TRILUMINOS Display excels at reproducing reds, greens and blues – colours that are notoriously difficult for TVs to display accurately. It also displays skin tones beautifully, thanks to its extensive colour palette and precise gradation.

4K X-Reality™ PRO: enhance every picture up to 4K 

4K X-Reality™ PRO: enhance every picture up to 4K 

Discover a thrilling world of extraordinary clarity. Every single pixel is enhanced beautifully by our most powerful 4K picture processing technology ever. Individual parts of each scene are analysed and matched with a special image database that independently addresses texture, contrast, colour and edges. The difference is clear with supremely lifelike detail, whatever you're watching. 

X-tended Dynamic Range™ PRO: backlight brilliance

X-tended Dynamic Range™ PRO: backlight brilliance

This unique backlighting algorithm faithfully reproduces a far wider brightness range than a conventional LED TV with brighter peaks and deeper, more revealing shadow detail and blacks. When combined an HDR signal you’ll experience even greater brilliance in every scene as it increases the quality of HDR with finely-gradated bands of colour and more vibrant colours.

Immerse yourself in 3D    

Immerse yourself in 3D    

Enjoy compatible Blu-ray movies, TV broadcasts, and web videos with finely detailed 3D images. See pictures with a more natural depth of field and immerse yourself in sport, movies, and games like never before.

Motionflow™ XR keeps the action smooth

Motionflow™ XR keeps the action smooth

Enjoy smooth and sharp details even in fast-moving sequences with Motionflow™ XR. This innovative technology creates and inserts extra frames between the original ones. It compares key visual factors on successive frames, then calculates the split second of missing action in the sequences. Some models also include black-frame insertion for a blur-free and truly cinematic look.    

Hangs like a picture 

Hangs like a picture 

Hang your TV flat to the wall like a piece of fine art, thanks to a flush wall mount. A unique cooling system pulls air vertically through the TV for reliable operation.

Super slim flush surface display

Super slim flush surface display

The screen on this ultra-thin 4K HDR TV has a flush finish with no raised bezel for a near-invisible edge.

Clean rear look

Clean rear look

Keep wires out of sight, thanks to a hidden cable panel structure. All of your cables are fully concealed behind the panel, and run down through the centre of the stand, so everything looks tidy.

Chromecast built-in: Plays nice with your other devices

Chromecast built-in: Plays nice with your other devices

BRAVIA is Chromecast built-in ready so you can easily cast your favourite entertainment like YouTube™ from your personal device on to the stunning BRAVIA screen. You can cast from Android™, iOS™, or your laptop.

Say what you want to see with voice search

Say what you want to see with voice search

Spend less time browsing, and more time watching. Voice search on Android TV™ provides you with the power of Google search, allowing you to find content across different services without the hassle of time-consuming text entry. You can also get recommendations; asking for “romantic comedies” for example, brings up a list of suitable options.

BRAVIA meets Android TV

BRAVIA meets Android TV

Your smart TV just got smarter. Think of all the stuff you love doing on your smartphone or tablet, now on the big, beautiful BRAVIA screen. All-new Sony Android TV lets you connect and enjoy any content, from apps to movies, between different Android devices – the simplest and easiest way ever.

Google Play: A world of content and apps

Google Play: A world of content and apps

Discover movies and TV shows, games and much more from Google Play. Enjoy a huge and ever-growing choice of apps on your TV in a brand new way.

Made to listen: ClearAudio+

Made to listen: ClearAudio+

Make your listening as lifelike as your viewing. ClearAudio+ fine-tunes TV sound for an immersive experience that seems to surround you. Hear music, dialogue and surround effects with greater clarity and separation, whatever you're watching.

Cinematic S-Force Front Surround

Cinematic S-Force Front Surround

Enjoy an immersive soundstage that pulls you into the heart of the action. S-Force Front Surround mimics the way the brain correlates sound sources to create proper volume, time lag, and sound wave spectrum – using only left and right speaker channels. By naturally emulating three-dimensional sound fields, you’ll enjoy rich, high-fidelity audio across a wider listening area.

DSEE restores detail to your digital music   

DSEE restores detail to your digital music   

Low-resolution Internet video, catch-up TV and other heavily compressed audio files don’t always sound so great. A large amount of information gets thrown away when digital audio is compressed. With Digital Sound Enhancement Engine (DSEE) technology, lost frequency components (especially high frequencies) are restored for natural sound with a more spacious feel. 

Clear Phase for smooth, balanced frequencies

Clear Phase for smooth, balanced frequencies

Your TV is strong now. Advanced protection shields your TV against electrical surges, while a primary capacitor protects against unstable electricity. An anti-humidity coating on the circuit board prevents short-circuits caused by high moisture.

X-Protection PRO: Xtra Protection TV

X-Protection PRO: Xtra Protection TV

Your TV is strong now. Advanced protection shields your TV against electrical surges, while a primary capacitor protects against unstable electricity. An anti-humidity coating on the circuit board prevents short-circuits caused by high moisture.

Content Bar: find everything fast

Content Bar: find everything fast

The unobtrusive content bar quickly lets you find the movie, TV show or video you’re looking for. Call up the Content bar and you can keep watching, while you scan through live TV, videos on demand, downloaded TV shows and much more. You can even customise the content bar to show you the content you go to most often first.